Adding author behind your name is a great way to add speaking opportunities to their calendar. I have heard that some conferences will not hire you unless you have a book!
How can I ensure that I am using my book to fullest as a speaker?
Here are 5 ways to use your book in your speaking opportunities:
- Integrate quotes: You can read or highlight passages from the book that support your presentation and provide examples or evidence for what you are saying. You can say, "In my book..."
- Share stories: You can share personal anecdotes or stories from the book to bring the presentation to life and connect with the audience on a deeper level. Always include stories or case studies from your book in your presentation.
- Use visual aids: You can use diagrams or images from the book to help clarify complex ideas or concepts or to make the presentation more engaging.
- Sell the book: You can promote the book and encourage people to buy or read it by mentioning it throughout the presentation or showing it on a table. Or ask for a book signing after your presentation.
- Freebie: You can gift books from stage. Or provide the eBook or PDF of specific section of your book for free through a QR code.
Remember to connect your book to your presentation and services. Your book is a marketing tool as well as your business card.